The 2024 Trends to look out for in Custom Workwear

Getting your custom workwear just right can be a bit of a pain.

You’ll go to a few design consultations, get completely conflicting ideas, and potentially consider just ditching the whole thing.

While there’s no single way to make this process easy, one effective way of going about it is to look at current trends.

From screen printing to personalisation, these are just a few of the main ideas that have caught our eye this year – we hope they provide you with some of that much-needed inspiration!

Screen Printing

Screen printing as a technique may be over a thousand years old, but it’s perhaps more relevant now than ever before.

An increasing number of businesses, both small and large, are adopting screen printing techniques to create visually stunning pieces of custom workwear. 

It’s also an incredibly convenient method to use.

Services such as Screen Textiles can provide you with both the original blank t-shirt and the printing services you’ll need – all you have to do is send over a digital design and you’ll receive your finished goods in no time at all. 

Eco-Friendly Materials

With sustainability a topic that literally all businesses are coming to embrace, it’s important to point out the centrality of sourcing eco-friendly materials when looking for custom workwear.

Whether you’re buying t-shirts or insulated vests, try to find a supplier that only sources their items from socially and environmentally sustainable manufacturers.

The products won’t just be more ethical, but in most cases will also be higher quality as well. 

Subtle Branding

If there was a single motto that defined branding in 2024, it would likely be that less is more.

When trying to design your custom workwear this year, it’s worth keeping this broader emphasis on subtlety in mind. 

The branding on your work clothes doesn’t have to shout out to the whole world what it is that you’re doing – a small brand logo or subtle piece of imagery can often be a lot more effective.

Not only is this preferable from a branding perspective, but your employees will also likely prefer wearing these more subtle pieces.

Personalisation

Lastly, in addition to adding branding to your custom workwear items, you can consider little bits of individualised personalisation.

Whether that’s someone’s initials, or just a little design that they like the look of, these small personal touches can make people feel like they’re more connected to their workplace. 

As a result, you can increase their willingness to embrace productivity, and likely increase how long they’ll be happy to stay in their position.

Of course, this will need to be part of a broader culture of employee value, but it can have a significant impact.

There really is no single way to approach custom workwear.

That being said, by taking the basic trends mentioned above into consideration, you can help to ensure that you cover as many important bases as possible.

In doing so, you should end up with a solution that’s perfectly suited to your business’s requirements.

Photo Credit: Depositphotos